Choose the source before the layout
A four-panel composition can be built around a new brief, while a sequence of video stills begins with images that already exist. Neither choice turns a static image into a moving deliverable.
| Decision | Generate a new ad | Reuse finished-video frames |
|---|---|---|
| Starting material | Product details, a creative idea and optional reference | Existing footage and usable still frames |
| Visual direction | Explore composition, setting and light through a brief | Work within the look and moments captured in the video |
| Product appearance | Check the generated details against the product | Choose frames where the original product is clear |
| Final output | One complete static four-panel image in Panelly | A static layout assembled in a separate image editor |
When a new composition makes sense
If the product needs a different setting, audience moment or visual treatment, describe that direction in Studio. You can start from a product photo without having a full shoot or finished video sequence.
A fictional skincare example might ask for a bright bathroom scene, a bottle close-up, a hand using the dropper and a quiet product ending. Keep visual direction separate from claims about what the product does.
When existing footage is the right starting point
If your goal is to preserve a real demonstration or an existing campaign, choose useful stills from that footage. Look for readable packaging, natural expressions and frames without motion blur.
Extract frames and arrange them in tools that support those tasks. Panelly Studio does not currently provide video-frame extraction or a video export workflow. You can use an extracted still as an image reference for a new ad, but that creates a new image rather than preserving every original pixel.
Make the deliverable explicit
Say whether you need one static image, a sequence of stills or an actual video. Then choose the workflow that produces that format before investing in the visual treatment.
- Need a new illustrated product idea? Start with a Studio brief.
- Need the exact captured footage? Select stills from your existing video.
- Need movement or sound? Use a video production workflow.
A few useful answers
Can Panelly turn the four panels into a video?
The current Studio output is a complete static image. Video export is not part of this workflow.
Can I upload a still taken from my own video?
Yes, use the still as an image reference and explain which product or visual details matter for the new composition.
