FOUR-PANEL AD STORY

Four-panel ad story workflow

When a team knows which product claim it may use but still needs a clear Setup, Development, Turn, and Close, this scenario turns the necessary facts into a traceable brief. The quick flow uses Advertising comic: one illustrated 2×2 comic with drawn linework and flat-color/halftone styling. Other forms are not comics. The Turn changes only situation, recognition, decision, or behavioral choice within supplied context, never product effect. One core generation returns one complete flat 2×2 image; its four beats are positions inside the image, not separate assets or interactive regions. Review may check those positions, but approval always targets the whole image.

WHO IT FITS

For teams with product evidence that need a story structure

This fits small brands, social-content teams, and creatives that can supply product appearance, usage rights, and an approved claim. They want a reviewable four-panel composition before deciding whether to prepare it for publication. Unsupported evidence must not be invented during creation.

THREE ESSENTIAL FIELDS

What you must provide first

The three required fields are below. A publishing preset and rights confirmation gate creation. Appearance description or reference image, brand, action copy, exclusions, and four beat-copy overrides are optional.
01

Product name

Enter the formal product name. Brand name is optional and can be derived from the product name.

02

Approved selling point

Use one selling point approved for advertising; do not add unverified efficacy or absolute wording.

03

Audience and usage context

Define who needs it in which real situation, plus audiences, uses, and outcomes the story must not imply.

BRIEF → CREATE → REVIEW

Three steps from brief to manual approval

The process keeps an explicit human gate and never treats a generated image as publication-ready by default.
  1. 01

    Enter three required details

    Enter product name, approved selling point, and audience context; choose a preset and confirm rights. Appearance description or reference image, brand, action copy, exclusions, and four beat overrides are optional.

  2. 02

    Generate one 2×2 four-panel ad story

    A single composite follows Setup, Development, Turn, and Close across audience context, product action, a compliant choice change, and packshot CTA. There is no automatic retry.

  3. 03

    Complete four checks, save, and approve

    Confirm product and brand recognition, story order, selling-point accuracy, and no obvious visual defects. Then name the reviewer, save the version, and approve.

ACTUAL OUTPUTS

What the workflow actually outputs

The result is a static review asset and Studio record, not evidence that an ad will perform.
  • One four-panel compositeOne static image asset contains four logical 2×2 regions that tell a continuous story around the same approved product claim.
  • A reviewable Setup–Development–Turn–Close structureEach role is visible at one position inside the complete image, and the Turn does not depend on product effect, making position-level discussion and issue tracking practical.
  • Version and whole-image approval stateThe Studio keeps versions, four position checks, and whole-image human approval state so drafts remain distinct from approved work.

KNOWN LIMITS

Known limits and publication boundary

  • No automatic retryEach action creates one image. A person decides whether another attempt is appropriate after failure or review.
  • Text and product need checkingA generated result can contain incorrect text, details, or unsupported visual implications, so all four positions in the complete image need human review.
  • No performance predictionA four-beat structure does not prove viewing, clicks, conversion, or sales and does not represent a customer result.
  • No automatic publishingPanelly does not connect to ad accounts or perform channel compliance review, publication, or media delivery for the team.

START WITH A BOUNDED BRIEF

Bring confirmed product facts into Studio.

Bring product name, approved selling point, and audience context. Appearance description or reference image, brand, action copy, exclusions, and four beat overrides may stay blank. Human review remains required.Open Panelly Studio